We've moved

Hey all,

For those of you who are looking for new Voices of CRM podcasts (and I'm sure there are thousands) we've moved the podcasts onto the TechTarget network.

They, and the RSS feed, which is why we set up this blog in the first place, can now be found at
http://voicesofcrm.blogs.techtarget.com/

Thanks.

-- Barney

Voices of CRM: Users give CRM tips

At the Microsoft Convergence show, representatives from Cold Stone Creamery, Roland DGA and WellMark Blue Cross Blue Shield shared their advice and best practices in implementing CRM. The three practitioners represent different sides of CRM. Cold Stone Creamery's Heather Dorr is a senior manager for marketing. Bob McMahon is a senior business systems manager for Roland DGA and Jeff Beelman is a group leader for customer service at WellMark BlueCross BlueShield.

Getting processes and workflow right is a clear starting point.

Download this podcast here.

Voices of CRM: Seth Godin on marketing

Seth Godin, author of nine books, including the New York Times Bestseller, Purple Cow: Transforming Your Business by Being Remarkable, talks about how CRM has failed marketing, what marketers can learn from social media and his take on the market. He also questions the fascination with metrics in marketing.

Download the podcast here: Seth Godin, marketing guru and blogger discusses CRM, his books, social media and why marketers should not be overly concerned with metrics.

Voices of CRM: Oracle CRM chief Ed Abbo

Ed Abbo, Oracle's vice president of CRM products, discusses in this podcast what's to come in Siebel 8.0 and integrating Siebel with Oracle's other CRM applications. Abbo also shares his thoughts on the emergence of hosted contact centers and where innovation will come from in the CRM market.

Download the podcast here:

Voices of CRM: John Ragsdale on self-service

John Ragsdale is the vice president of research with the Service & Support Professionals Association, a longtime industry analyst and call center manager. In this podcast he discusses the future of self-service technology, it's evolution from a tactical to a strategic imperative and how vendors in the market are innovating. He also shares his take on highly customized "microsites" that allow users companies to create personalized pages for customer eservice and the growing importance of "click-to-call."

Download the podcast here.

Voices of CRM: Gartner's Scott Nelson

Scott Nelson, Gartner analyst, discusses the future of CRM, new technology and the importance of processes in this podcast.

Download our conversation with Scott here.

Voices of CRM: Martha Rogers on Return on Customer

In this podcast, Martha Rogers discusses Return on Customer, Customer Lifetime Value and how successful organizations interact with customers.

Download the podcast here: